Jingle Process

Creative
Brief

Music
Creation

Lyric & Melody
Composition

Vocalist
Casting &
Recording

Finishing
Touches

Step 1: The Creative Brief

We hold a creative briefing with our team and yours so we can ask questions, talk about your brand, demographics, calls to action, etc.

Step 2: The Music Search

Nothing gets the brain jogging like hearing some samples. We search for music based on the initial call with you and deliver around ten samples. Everyone naturally has a different opinion about the direction that the music will go in. The hardest part about getting the right sound is making sure we all come to an agreement on what the end product might sound like.

Step 3: Music Creation

Using the information we gathered in the first two steps, we begin to create the brand music/jingle. You can have as much (or as little) creative control in the process as you’d like. We use real instruments to record music (no midi in our studios!) and there are multiple approvals in this step to ensure the outcome is exactly what you want.

Step 4: Lyric and Melody Composition

Push Button’s lyric and melody writers develop some ideas using information gathered on the creative brief call. Those are presented to you and worked on until approved. A demo singer is then used to place vocals on the piece and get approval to move into the final stages.

Step 5: Vocalist Casting and Final Recording

Demos are sent to you and your team to review and select the final vocalist for their piece. Once you have selected the singer, we record the final vocal tracks and mix all the elements together so you can approve it.

Step 6: The Finishing Touches

Once the final demo is approved with the vocalist, we complete the process by creating various 60, 30, and 15 second versions of the production. Final sweetening is done and the production is ready to be put on the air!

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Client Success

Cramer Krasselt

"The people at Push Button are super-talented, super-industrious, and have amazing physiques." Read More

- Gary Doyle, Cramer Krasselt

352 Media Group

"The team at Push Button took our commercial to the next level, contributing" Read More

- Damion Wasylow, 352 Media Group

University of Florida Athletic Association

"We have really enjoyed our relationship with Push Button Productions" Read More

- Martin Salamon, University of Florida Athletic Association

Anton West Advertising

"We are amazed by Push Button Productions’ creativity and professionalism" Read More

- Susan Waldeck Anton West Advertising

Achiever McBeaver

"These guys are the absolute best around! Push Button created a whole radio" Read More

- Alan Caplin, www.achievermcbeaver.com

Sunstate Federal Credit Union

"I love working with the Push Button crew. Their creative is fresh and attention" Read More

- Robert Hart, Marketing Director
Sunstate Federal Credit Union

EVOK

"Push Button always makes audio production simple and easy for our clients" Read More

Larry Meador, Owner EVOK Advertising.

Benedict Advertising

"We have been very happy with the work that the team at Push Button" Read More

Michael Benedict President

Cox

"Client Quote: Push Button is my go-to team whenever I need anything" Read More

Lisa Curran Cox Communications

Fibre Federal Credit Union

"Push Button Productions is great to work with. I appreciate the fact that they" Read More

- Lesley Carrell, SVP/Marketing Fibre Federal Credit Union